BY DOUG FENSKE
The difference between a profitable career in production and music as a money pit is the level of results we are able to achieve while controlling expenses. The best way to control production costs is to have a fundamental understanding of what is happening to our music during each stage of the studio process: input, inside of the computer and output. Isolating these paths and giving them individual attention allows us to achieve maximum results with a moderate financial commitment.
As the Director of Education at Crē•8 Music Academy, I make sure that our producers learn how to monetize their creativity without having to take out a second mortgage or shoulder an insurmountable debt. We teach professional production techniques that are used at Westlake Recording Studios daily, including how to bring professional sound to a project studio. This may seem like a daunting task, but the only requirements are awareness, strategic planning, a budget and shrewd investments.
Doug Fenske is a GRAMMY-nominated, multi-platinum engineer, producer and mixer for artists such as Frank Ocean, Ryan Tedder and LL Cool J. He also serves as Director of Education for Crē•8 Music Academy, which provides four music production courses through a unique partnership with Westlake Recording Studios (Rihanna, The Weeknd, Michael Jackson, Adele).
Larry Katz has been a senior executive, attorney, consultant and trusted advisor in the Entertainment Industry for more than twenty-five years, and currently runs his own legal and consulting practices known as “Lawrence H. Katz, P.C. – Attorneys At Law”, based in New York City, and “Katz Consulting Group, Inc.”, based in Los Angeles.